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Coachella features Kanye as a headliner and a cool flyer

The Coachella line-up was announced today (well if we’re going to be technical, yesterday), and I was initially alerted of this with Kanye tweeting out loud in ALL CAPS about his set list. He is one of the headliners, and Wiz Khalifa, Nas, Damian Marley, Erykah Badu, Lauryn Hill, Cee Lo, and probably some great artists whose names are too small for me to read will also be rolling through.

I don’t really know all that much about Coachella, other than the obvious that it’s a huge music festival in California. From what I understand, no one showers for three days, and I don’t know if I could handle that. I would say that I should start small, and go to Sasquatch at the Gorge in George, but I don’t do that camping shit. The first time I went camping was also my last time.

I also really enjoy this flyer. While dope in its simplicity, it’s clever how the lineups for each day are broken up into groups that are clouds over the desert (or maybe it’s because my eyes are tired and my contacts are dry).

ACCC blog

Tweet Tags: Coachella, Kanye West, Marketing, Promotion